Top 100 Makeup Influencers in California (2025) are:-
1. @jess.ves
1.5M Followers
Engagement Rate: 8.52%
Avg Reel Plays: 1.8M
Avg
Likes: 127.8K
Likes: 127.8K
Male Audience: 6.64%
Female Audience: 93.36%
2. @allylotti
1.3M Followers
Engagement Rate: 18.31%
Avg Reel Plays: 1.1M
Avg
Likes: 238K
Likes: 238K
Male Audience: 49.62%
Female Audience: 50.38%
3. @faithgenevaa
1M Followers
Engagement Rate: 19.43%
Avg Reel Plays: 1.1M
Avg
Likes: 194.3K
Likes: 194.3K
Male Audience: 27.14%
Female Audience: 72.86%
4. @mikayla__matt
570.2K Followers
Engagement Rate: 11.24%
Avg Reel Plays: 2.3M
Avg
Likes: 64.1K
Likes: 64.1K
Male Audience: 6.12%
Female Audience: 93.88%
5. @the.becktriplets
321.5K Followers
Engagement Rate: 17.36%
Avg Reel Plays: 144.9K
Avg
Likes: 55.8K
Likes: 55.8K
Male Audience: 8.09%
Female Audience: 91.91%
6. @only.jakani
184K Followers
Engagement Rate: 5.22%
Avg Reel Plays: 59.1K
Avg
Likes: 9.6K
Likes: 9.6K
Male Audience: 94.35%
Female Audience: 5.65%
7. @tiffypics
156.4K Followers
Engagement Rate: 7.80%
Avg Reel Plays: 240K
Avg
Likes: 12.2K
Likes: 12.2K
Male Audience: 40.78%
Female Audience: 59.22%
8. @thairandolph
136.3K Followers
Engagement Rate: 6.53%
Avg Reel Plays: 24.6K
Avg
Likes: 8.9K
Likes: 8.9K
Male Audience: 31.63%
Female Audience: 68.37%
9. @leblossomm
133.3K Followers
Engagement Rate: 21.46%
Avg Reel Plays: 19.6K
Avg
Likes: 28.6K
Likes: 28.6K
Male Audience: 30.86%
Female Audience: 69.14%
10. @bratty.bree
132.9K Followers
Engagement Rate: 6.17%
Avg Reel Plays: 35.1K
Avg
Likes: 8.2K
Likes: 8.2K
Male Audience: 22.85%
Female Audience: 77.15%
11. @lindsayluv
119.4K Followers
Engagement Rate: 7.37%
Avg Reel Plays: 9.7K
Avg
Likes: 8.8K
Likes: 8.8K
Male Audience: 41.07%
Female Audience: 58.93%
12. @sammynoodlesoup
116.4K Followers
Engagement Rate: 5.58%
Avg Reel Plays: 94.7K
Avg
Likes: 6.5K
Likes: 6.5K
Male Audience: 78.75%
Female Audience: 21.25%
13. @chatasoperanes
100.9K Followers
Engagement Rate: 10.01%
Avg Reel Plays: 102.5K
Avg
Likes: 10.1K
Likes: 10.1K
Male Audience: 52.30%
Female Audience: 47.70%
14. @iammyeisha
98.8K Followers
Engagement Rate: 8.30%
Avg Reel Plays: 104.7K
Avg
Likes: 8.2K
Likes: 8.2K
Male Audience: 30.22%
Female Audience: 69.78%
15. @meghan_ceallaigh
92.3K Followers
Engagement Rate: 5.53%
Avg Reel Plays: 33.7K
Avg
Likes: 5.1K
Likes: 5.1K
Male Audience: 22.89%
Female Audience: 77.11%
16. @noel_russ
89.6K Followers
Engagement Rate: 6.14%
Avg Reel Plays: 16.3K
Avg
Likes: 5.5K
Likes: 5.5K
Male Audience: 33.72%
Female Audience: 66.28%
17. @acoucke
88.5K Followers
Engagement Rate: 12.20%
Avg Reel Plays: 50K
Avg
Likes: 10.8K
Likes: 10.8K
Male Audience: 24.42%
Female Audience: 75.58%
18. @nessa_smalls
86.8K Followers
Engagement Rate: 10.14%
Avg Reel Plays: 158.4K
Avg
Likes: 8.8K
Likes: 8.8K
Male Audience: 34.07%
Female Audience: 65.93%
19. @ayymay
80.8K Followers
Engagement Rate: 13.99%
Avg Reel Plays: 78.1K
Avg
Likes: 11.3K
Likes: 11.3K
Male Audience: 51.07%
Female Audience: 48.93%
20. @alexandrangrant
77.7K Followers
Engagement Rate: 5.41%
Avg Reel Plays: 138.2K
Avg
Likes: 4.2K
Likes: 4.2K
Male Audience: 5.18%
Female Audience: 94.82%
21. @stephgmz_
57.9K Followers
Engagement Rate: 5.53%
Avg Reel Plays: 138.6K
Avg
Likes: 3.2K
Likes: 3.2K
Male Audience: 8.11%
Female Audience: 91.89%
22. @thatmagicmama
43.4K Followers
Engagement Rate: 5.76%
Avg Reel Plays: 6.2K
Avg
Likes: 2.5K
Likes: 2.5K
Male Audience: 17.03%
Female Audience: 82.97%
23. @mrsbriannabetts
41.1K Followers
Engagement Rate: 11.68%
Avg Reel Plays: 71.8K
Avg
Likes: 4.8K
Likes: 4.8K
Male Audience: 28.80%
Female Audience: 71.20%
24. @itsluanagarcia
40.5K Followers
Engagement Rate: 5.43%
Avg Reel Plays: 7.2K
Avg
Likes: 2.2K
Likes: 2.2K
Male Audience: 71.60%
Female Audience: 28.40%
25. @amandaaadimeo
37.3K Followers
Engagement Rate: 10.99%
Avg Reel Plays: 22.6K
Avg
Likes: 4.1K
Likes: 4.1K
Male Audience: 60.16%
Female Audience: 39.84%
26. @cynthiia.marie
36.6K Followers
Engagement Rate: 5.46%
Avg Reel Plays: 18.4K
Avg
Likes: 2K
Likes: 2K
Male Audience: 33.48%
Female Audience: 66.52%
27. @christinangoo
35.5K Followers
Engagement Rate: 5.63%
Avg Reel Plays: 0
Avg
Likes: 2K
Likes: 2K
Male Audience: 37.93%
Female Audience: 62.07%
28. @tu_chaparra88
34.5K Followers
Engagement Rate: 36.81%
Avg Reel Plays: 4.3K
Avg
Likes: 12.7K
Likes: 12.7K
Male Audience: 85.72%
Female Audience: 14.28%
29. @thecinematographer
32.9K Followers
Engagement Rate: 14.89%
Avg Reel Plays: 304.4K
Avg
Likes: 4.9K
Likes: 4.9K
Male Audience: 57.48%
Female Audience: 42.52%
30. @6.lair
29.1K Followers
Engagement Rate: 12.37%
Avg Reel Plays: 18.2K
Avg
Likes: 3.6K
Likes: 3.6K
Male Audience: 17.22%
Female Audience: 82.78%
31. @yasminyanireyoficial
28.7K Followers
Engagement Rate: 28.92%
Avg Reel Plays: 34.7K
Avg
Likes: 8.3K
Likes: 8.3K
Male Audience: 71.09%
Female Audience: 28.91%
32. @ivanabfirestone
28.1K Followers
Engagement Rate: 11.74%
Avg Reel Plays: 84.1K
Avg
Likes: 3.3K
Likes: 3.3K
Male Audience: 26.88%
Female Audience: 73.12%
33. @bibleandbullets
27.3K Followers
Engagement Rate: 7.33%
Avg Reel Plays: 16.7K
Avg
Likes: 2K
Likes: 2K
Male Audience: 10.88%
Female Audience: 89.12%
34. @melton_for_you
27.1K Followers
Engagement Rate: 18.45%
Avg Reel Plays: 0
Avg
Likes: 5K
Likes: 5K
Male Audience: 94.07%
Female Audience: 5.93%
35. @mrs_yonke
26.7K Followers
Engagement Rate: 8.24%
Avg Reel Plays: 21K
Avg
Likes: 2.2K
Likes: 2.2K
Male Audience: 8.38%
Female Audience: 91.62%
36. @raeyanafrazier
24.9K Followers
Engagement Rate: 7.23%
Avg Reel Plays: 46.9K
Avg
Likes: 1.8K
Likes: 1.8K
Male Audience: 37.88%
Female Audience: 62.12%
37. @itskikipepper
24.6K Followers
Engagement Rate: 6.10%
Avg Reel Plays: 0
Avg
Likes: 1.5K
Likes: 1.5K
Male Audience: 13.00%
Female Audience: 87.00%
38. @therealcecehendriks
22.9K Followers
Engagement Rate: 6.11%
Avg Reel Plays: 3.8K
Avg
Likes: 1.4K
Likes: 1.4K
Male Audience: 24.72%
Female Audience: 75.28%
39. @s.andrsn
22.4K Followers
Engagement Rate: 58.48%
Avg Reel Plays: 166.9K
Avg
Likes: 13.1K
Likes: 13.1K
Male Audience: 33.60%
Female Audience: 66.40%
40. @thefamilybed
22K Followers
Engagement Rate: 15.00%
Avg Reel Plays: 126.8K
Avg
Likes: 3.3K
Likes: 3.3K
Male Audience: 11.05%
Female Audience: 88.95%
41. @the.britt.nicole
21.6K Followers
Engagement Rate: 7.41%
Avg Reel Plays: 36.8K
Avg
Likes: 1.6K
Likes: 1.6K
Male Audience: 48.60%
Female Audience: 51.40%
42. @pyperbraun
20K Followers
Engagement Rate: 6.50%
Avg Reel Plays: 16.4K
Avg
Likes: 1.3K
Likes: 1.3K
Male Audience: 13.16%
Female Audience: 86.84%
43. @ruvisorgirl_ifbbpro
18.1K Followers
Engagement Rate: 7.18%
Avg Reel Plays: 40.4K
Avg
Likes: 1.3K
Likes: 1.3K
Male Audience: 61.46%
Female Audience: 38.54%
44. @brittles2you
17.4K Followers
Engagement Rate: 6.32%
Avg Reel Plays: 3K
Avg
Likes: 1.1K
Likes: 1.1K
Male Audience: 67.10%
Female Audience: 32.90%
45. @jennymackenzie
16K Followers
Engagement Rate: 5.92%
Avg Reel Plays: 5.4K
Avg
Likes: 948
Likes: 948
Male Audience: 30.04%
Female Audience: 69.96%
46. @madisonmreyes
16K Followers
Engagement Rate: 7.50%
Avg Reel Plays: 77.7K
Avg
Likes: 1.2K
Likes: 1.2K
Male Audience: 30.15%
Female Audience: 69.85%
47. @resurrektion_of_me
15.8K Followers
Engagement Rate: 5.26%
Avg Reel Plays: 7.8K
Avg
Likes: 831
Likes: 831
Male Audience: 32.83%
Female Audience: 67.17%
48. @officialempressjennifer
15.8K Followers
Engagement Rate: 5.33%
Avg Reel Plays: 14.5K
Avg
Likes: 842
Likes: 842
Male Audience: 79.79%
Female Audience: 20.21%
49. @cassialunakids
15.2K Followers
Engagement Rate: 5.32%
Avg Reel Plays: 3.1K
Avg
Likes: 809
Likes: 809
Male Audience: 49.62%
Female Audience: 50.38%
50. @rumppunzel
15.1K Followers
Engagement Rate: 7.95%
Avg Reel Plays: 26.8K
Avg
Likes: 1.2K
Likes: 1.2K
Male Audience: 72.83%
Female Audience: 27.17%
51. @diana_weil
13.2K Followers
Engagement Rate: 6.60%
Avg Reel Plays: 30K
Avg
Likes: 871
Likes: 871
Male Audience: 14.36%
Female Audience: 85.64%
52. @tara.dye
12.9K Followers
Engagement Rate: 6.43%
Avg Reel Plays: 23.4K
Avg
Likes: 829
Likes: 829
Male Audience: 12.12%
Female Audience: 87.88%
53. @aretherebooksonmars
12.9K Followers
Engagement Rate: 89.92%
Avg Reel Plays: 2.2K
Avg
Likes: 11.6K
Likes: 11.6K
Male Audience: 2.34%
Female Audience: 97.66%
54. @isarahjoybrown
12.8K Followers
Engagement Rate: 39.84%
Avg Reel Plays: 8.5K
Avg
Likes: 5.1K
Likes: 5.1K
Male Audience: 44.13%
Female Audience: 55.87%
55. @karlieejohnsonn
12.2K Followers
Engagement Rate: 7.13%
Avg Reel Plays: 5.3K
Avg
Likes: 870
Likes: 870
Male Audience: 51.26%
Female Audience: 48.74%
56. @lesleymarin4
12.2K Followers
Engagement Rate: 5.85%
Avg Reel Plays: 11.4K
Avg
Likes: 714
Likes: 714
Male Audience: 72.56%
Female Audience: 27.44%
57. @iminlovewiththe_jojo
12.2K Followers
Engagement Rate: 8.20%
Avg Reel Plays: 1.7K
Avg
Likes: 1K
Likes: 1K
Male Audience: 55.05%
Female Audience: 44.95%
58. @jeanine_ogbonnaya
10.5K Followers
Engagement Rate: 5.55%
Avg Reel Plays: 11.9K
Avg
Likes: 583
Likes: 583
Male Audience: 64.53%
Female Audience: 35.47%
59. @jazzy.thefrenchie
10.3K Followers
Engagement Rate: 195.15%
Avg Reel Plays: 2K
Avg
Likes: 20.1K
Likes: 20.1K
Male Audience: 26.47%
Female Audience: 73.53%
60. @janeinsd
10.1K Followers
Engagement Rate: 9.90%
Avg Reel Plays: 2K
Avg
Likes: 1K
Likes: 1K
Male Audience: 11.79%
Female Audience: 88.21%
61. @mrstraphours
9.9K Followers
Engagement Rate: 5.25%
Avg Reel Plays: 24.3K
Avg
Likes: 520
Likes: 520
Male Audience: 47.13%
Female Audience: 52.87%
62. @msveiga_2_you
9.9K Followers
Engagement Rate: 4.98%
Avg Reel Plays: 3.5K
Avg
Likes: 493
Likes: 493
Male Audience: 81.82%
Female Audience: 18.18%
63. @traceyallyndancer
9.6K Followers
Engagement Rate: 7.86%
Avg Reel Plays: 4.9K
Avg
Likes: 755
Likes: 755
Male Audience: 56.20%
Female Audience: 43.80%
64. @korimiller208
9.6K Followers
Engagement Rate: 20.83%
Avg Reel Plays: 0
Avg
Likes: 2K
Likes: 2K
Male Audience: 53.33%
Female Audience: 46.67%
65. @taline.postajian
9.1K Followers
Engagement Rate: 52.75%
Avg Reel Plays: 10.2K
Avg
Likes: 4.8K
Likes: 4.8K
Male Audience: 51.07%
Female Audience: 48.93%
66. @kawaiixriceball
8.9K Followers
Engagement Rate: 14.61%
Avg Reel Plays: 2.8K
Avg
Likes: 1.3K
Likes: 1.3K
Male Audience: 33.03%
Female Audience: 66.97%
67. @ashleynicolexo
8.9K Followers
Engagement Rate: 10.17%
Avg Reel Plays: 4.3K
Avg
Likes: 905
Likes: 905
Male Audience: 64.83%
Female Audience: 35.17%
68. @melodilein
8.7K Followers
Engagement Rate: 5.38%
Avg Reel Plays: 13.9K
Avg
Likes: 468
Likes: 468
Male Audience: 47.41%
Female Audience: 52.59%
69. @naydeleen.sandoval
8.7K Followers
Engagement Rate: 12.64%
Avg Reel Plays: 1.6K
Avg
Likes: 1.1K
Likes: 1.1K
Male Audience: 44.62%
Female Audience: 55.38%
70. @iamshnaiarias
8.5K Followers
Engagement Rate: 36.47%
Avg Reel Plays: 558
Avg
Likes: 3.1K
Likes: 3.1K
Male Audience: 38.12%
Female Audience: 61.88%
71. @annyeongshil
8.4K Followers
Engagement Rate: 6.15%
Avg Reel Plays: 4.9K
Avg
Likes: 517
Likes: 517
Male Audience: 10.61%
Female Audience: 89.39%
72. @its.lexi.j
8.2K Followers
Engagement Rate: 5.07%
Avg Reel Plays: 1.4K
Avg
Likes: 416
Likes: 416
Male Audience: 12.77%
Female Audience: 87.23%
73. @stickershopgirl
8.1K Followers
Engagement Rate: 5.52%
Avg Reel Plays: 4.5K
Avg
Likes: 447
Likes: 447
Male Audience: 11.43%
Female Audience: 88.57%
74. @blancachanel_
8.1K Followers
Engagement Rate: 10.59%
Avg Reel Plays: 2.6K
Avg
Likes: 858
Likes: 858
Male Audience: 50.67%
Female Audience: 49.33%
75. @arianabcarter
7.9K Followers
Engagement Rate: 6.89%
Avg Reel Plays: 8.7K
Avg
Likes: 544
Likes: 544
Male Audience: 33.69%
Female Audience: 66.31%
76. @liiizmolina
7.8K Followers
Engagement Rate: 9.01%
Avg Reel Plays: 9.7K
Avg
Likes: 703
Likes: 703
Male Audience: 38.83%
Female Audience: 61.17%
77. @londyndouglas
7.6K Followers
Engagement Rate: 10.24%
Avg Reel Plays: 4.6K
Avg
Likes: 778
Likes: 778
Male Audience: 40.43%
Female Audience: 59.57%
78. @purples_chic
7.6K Followers
Engagement Rate: 7.76%
Avg Reel Plays: 3.2K
Avg
Likes: 590
Likes: 590
Male Audience: 43.48%
Female Audience: 56.52%
79. @cakemoneylifestyle
7.3K Followers
Engagement Rate: 5.85%
Avg Reel Plays: 9.5K
Avg
Likes: 427
Likes: 427
Male Audience: 8.41%
Female Audience: 91.59%
80. @cayleejolene
7.2K Followers
Engagement Rate: 9.88%
Avg Reel Plays: 2K
Avg
Likes: 711
Likes: 711
Male Audience: 34.26%
Female Audience: 65.74%
81. @cynngaga
7K Followers
Engagement Rate: 7.69%
Avg Reel Plays: 6.9K
Avg
Likes: 538
Likes: 538
Male Audience: 42.27%
Female Audience: 57.73%
82. @kayycraw
7K Followers
Engagement Rate: 9.84%
Avg Reel Plays: 13.1K
Avg
Likes: 689
Likes: 689
Male Audience: 57.67%
Female Audience: 42.33%
83. @kelliekgfit
7K Followers
Engagement Rate: 10.79%
Avg Reel Plays: 0
Avg
Likes: 755
Likes: 755
Male Audience: 75.20%
Female Audience: 24.80%
84. @rainydazexo
6.8K Followers
Engagement Rate: 5.44%
Avg Reel Plays: 2.6K
Avg
Likes: 370
Likes: 370
Male Audience: 80.14%
Female Audience: 19.86%
85. @heysabrinawalker
6.8K Followers
Engagement Rate: 7.28%
Avg Reel Plays: 36.3K
Avg
Likes: 495
Likes: 495
Male Audience: 19.22%
Female Audience: 80.78%
86. @__mrsnncy
6.7K Followers
Engagement Rate: 9.42%
Avg Reel Plays: 92.6K
Avg
Likes: 631
Likes: 631
Male Audience: 9.33%
Female Audience: 90.67%
87. @aliciarodriguez____
6.7K Followers
Engagement Rate: 14.13%
Avg Reel Plays: 3.2K
Avg
Likes: 947
Likes: 947
Male Audience: 6.57%
Female Audience: 93.43%
88. @tenuzen
6.7K Followers
Engagement Rate: 6.55%
Avg Reel Plays: 4.4K
Avg
Likes: 439
Likes: 439
Male Audience: 42.45%
Female Audience: 57.55%
89. @jus_bas
6.7K Followers
Engagement Rate: 6.58%
Avg Reel Plays: 6.5K
Avg
Likes: 441
Likes: 441
Male Audience: 14.41%
Female Audience: 85.59%
90. @katies.journey
6.7K Followers
Engagement Rate: 11.36%
Avg Reel Plays: 4.6K
Avg
Likes: 761
Likes: 761
Male Audience: 8.30%
Female Audience: 91.70%
91. @brima_donna
6.5K Followers
Engagement Rate: 6.69%
Avg Reel Plays: 4.4K
Avg
Likes: 435
Likes: 435
Male Audience: 42.17%
Female Audience: 57.83%
92. @yulazkilopez
6.5K Followers
Engagement Rate: 7.77%
Avg Reel Plays: 3.6K
Avg
Likes: 505
Likes: 505
Male Audience: 4.41%
Female Audience: 95.59%
93. @killjoy_kellz
6.4K Followers
Engagement Rate: 15.62%
Avg Reel Plays: 1.5K
Avg
Likes: 1K
Likes: 1K
Male Audience: 56.50%
Female Audience: 43.50%
94. @barbiedrippy.vu
6.4K Followers
Engagement Rate: 7.42%
Avg Reel Plays: 0
Avg
Likes: 475
Likes: 475
Male Audience: 29.31%
Female Audience: 70.69%
95. @soniajaffal247
6.3K Followers
Engagement Rate: 6.40%
Avg Reel Plays: 2.1K
Avg
Likes: 403
Likes: 403
Male Audience: 55.64%
Female Audience: 44.36%
96. @elle_flowers
6.1K Followers
Engagement Rate: 5.82%
Avg Reel Plays: 7.7K
Avg
Likes: 355
Likes: 355
Male Audience: 10.12%
Female Audience: 89.88%
97. @betzabe_onthego
6.1K Followers
Engagement Rate: 7.59%
Avg Reel Plays: 7.4K
Avg
Likes: 463
Likes: 463
Male Audience: 27.61%
Female Audience: 72.39%
98. @vsgferny
6K Followers
Engagement Rate: 6.72%
Avg Reel Plays: 3.1K
Avg
Likes: 403
Likes: 403
Male Audience: 12.63%
Female Audience: 87.37%
99. @mujerdemente
5.9K Followers
Engagement Rate: 14.92%
Avg Reel Plays: 7K
Avg
Likes: 880
Likes: 880
Male Audience: 7.86%
Female Audience: 92.14%
100. @kelpieanne
5.9K Followers
Engagement Rate: 5.68%
Avg Reel Plays: 5.8K
Avg
Likes: 335
Likes: 335
Male Audience: 85.03%
Female Audience: 14.97%
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